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Boutique SEO without the machine.

Big agencies have impressive client lists — and impressive overheads. I offer the alternative: senior SEO strategy and execution from one specialist, direct communication, and pricing where your budget buys work, not hierarchy.

BoutiqueOne expert, full focus
SeniorStrategy + execution
FlexibleNo rigid packages
WorldwideAny time zone
The Alternative

Big-agency polish. Freelance economics.

Large SEO agencies do good work for enterprise clients — but their model has costs: layered account teams, standardized playbooks applied to every client, junior execution, and pricing that reflects Mayfair or Manhattan offices. If you’re a growing business rather than a multinational, you end up paying for machinery you don’t need.

I’m built for the businesses in between: ambitious enough to need serious SEO, smart enough not to overpay for it. You get senior strategy tailored to your market — not a playbook — executed personally, with direct access and transparent reporting. The polish of a good agency deliverable, at the economics of working directly with the expert.

The service

What I actually do for you.

01 / Strategy first

Tailored, never templated.

Every engagement starts with understanding your market, your competitors, and your actual goals — then building a strategy for that reality. No standardized 47-point checklist applied blindly. Your keyword targets, content plan, and link strategy are chosen because they’ll move YOUR needle, and I’ll explain the reasoning in plain language.

02 / Execution personally

I do the work.

Technical fixes, content briefs, outreach, reporting — done by me, the person you hired. You’ll never wonder which junior is learning on your budget. And because there’s no hierarchy, feedback loops are instant: you spot something, I fix it the same day.

Deliverables

Everything included, nothing hidden.

  • Senior strategy + execution — one expert from planning through delivery.
  • Tailored playbooks — built for your market, not recycled across fifty clients.
  • Direct communication — reach me directly, get answers the same day.
  • Transparent reporting — rankings, traffic, work done. Nothing hidden.
  • Flexible scope — audits, projects, or retainers shaped around your goals.
  • Free initial review — see the quality of thinking before you commit.
Process

How it works.

STEP 1

Free review

I audit your site and market, and give you a straight assessment — fit or not, you’ll learn something.

STEP 2

Tailored strategy

A plan built for your competitive reality, explained plainly, priced transparently.

STEP 3

Personal execution

I implement — technical, content, authority — with you watching every step.

STEP 4

Compound growth

Monthly optimization cycles. Winners get more fuel; losers get cut.

FAQs

Questions you're probably asking.

You work directly with the senior expert instead of through account layers, the strategy is built for your market instead of templated, and your budget buys execution instead of overhead.
I’ve been doing this since 2019 with clients across the US, UK, Australia, and EU. You get consistency — the same expert month after month, not rotating account staff.
Growing small and mid-size businesses that need serious SEO without enterprise pricing. If you need a 20-person team and procurement paperwork, I’ll tell you honestly.
Yes — technical audits and fixes, content strategy and briefs, and white-hat outreach. The full organic stack, personally delivered.
A free site review. You’ll see how I think before spending anything — the fairest possible trial.
Let's talk

See the difference.

Get a free site review and experience senior-level SEO thinking before you commit to anything.